The Journey of SEO

A little about Nevil, SEO Specialist

Over 11 years of experience in conceptualizing digital solutions and Internet/mobile marketing strategies for various brands across business, entertainment and media segments with excellent organizational and managerial skills.

I have a passion for:

• Creating integrated brand solutions for web and mobility platforms
• Handling online brand campaigns for well- known Brands
• Assisting brands to connect with the TG with Content based solutions
• Brainstorming with a creative team to come up with innovative concepts
• Ideating and implementing Internet marketing strategies across search engines, blogs, social networking and bookmarking sites, video sites, wiki’s, article submission sites, RSS feeds, etc.
• Search Engine Optimization strategies for increased traffic via Google, Yahoo, MSN.

Synopsis of work experience:

• Worked in capacity of “Project Head” for large entertainment portals like http://www.page3flicks.com/, BusinessOfCinema Dot Com Pvt Ltd, and Internet Marketing consultant for http://www.mediacurry.com/


• Worked in capacity of “Project Head” for Indiaport Dot Com Pvt Ltd, (B2B portal for exporters and importers and covered all major ports of India, container tracking, etc),and http://www.indiacar.com/ (B2C portal for buying and selling of new and used cars, auto finance, news, etc.)
• Worked as “Project Manager” for various client projects across online and mobility platforms for companies like Reliance Industries, Jindal Iron & Steel, Vitesse Limited, Air India, Mumbai Port Trust
• Internet Marketing consultant for ETA Star (http://www.etastar.com/) - Prime Property Developers in Dubai
• Internet Marketing Consultant, and writing SEO driven content and blogs http://www.seo-optimization-experts.com/ (new site)
• Handled online and mobility brand campaign as Project Manager for http://www.spillurdil.com/ (Kwality Walls, Hindustan Unilever).
• Worked on concepts for brands like Axe, Bru, Dove etc.

Gulf Experience:

• Assistant editor, Gulf Weekly Entertainment Tabloid (Al Hilal Group)
• Assistant Features Editor, Oman Tribune Newspaper

And some more:

• A diploma in Journalism from the London School of Journalism, LSJ
• A diploma in advanced SEO optimization techniques and search engine marketing from Search Engine Workshops, USA
• A good knowledge of Quark Express(Print Publishing)

In the Press:

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Soul of SEO Expert

No seo expert will tell you the story of the grueling hours spent strategizing for the right keywords and optimization of the pages, the painstaking time it takes to build quality links and to create exciting content that keeps the user and the search engines happy, the unending patience wondering why your pages have not ranked though you have followed the search guidelines to the dot, or the late hours spent keeping up with the search engines ever changing algorithms. So why do we lie?

Is it that we believe that we are a breed of new age seo experts with powers that most would call amazing, or is it that we feel we have the key that could open the door to riches beyond comprehension? How about seo specialists claiming to be gurus, spreading their message to save the planet (or their slacking rankings) thinking, they like God, can do almost anything!Either way most of my seo colleagues around the world would vouch, that at most it meets their basic needs. So you must now be wondering how is it that this poor guy can open the doors to your success.

Well I am not here to tell you that story, or claim dominance over search engines, nor am I here to give you the ten best tips to high rankings, or give you a guarantee to making money as easy as a “wink”. It will take more than three guesses as to where I am headed in this article. Honestly I don’t know the end, or the middle as a matter of fact, all I know is that I must share what I am to say, must understand what I am to speak, must learn what I am to be.

In Astrix and Obelix comics there is the Druid who makes magic portion that gives the tribe members a special buzz that they drink to become stronger and defend their village against the BIG Roman Empire. I would like to believe we seo specialists are magical Druids, alone in the forest, gathering knowledge, tools, insights (add a dash of herbs and magic mushrooms) that can help create that special buzz for their clients…oops I meant tribe.

So are search engines the BIG Roman Empire of the past? To answer that question I would like to first state that I am not in my complete senses while I write, thus it will make sense to you as to why I scorn my stomach, or make a hole in the bed where I sleep, or give milk to the snake that will eventually pour its venom inside me, or crack stupid remarks trying to be funny where I should be focusing on pleasing the users who are reading this article hoping to gain some clue to this seo man mystery.

There I said it. The search engines are the BIG Roman Empire! And they won’t stop till they dominate every single word combination in the English dictionary and beyond. But before you get frightened and run away from your seats wondering if BIG brother is watching and worse judging every letter you type, let’s take a pause here…

In a modern day parallel psychedelic universe of Astrix and Obelix, the druid would make magical portion that would give the tribe members a special buzz that would make the Romans fall in love. Why fight? When you can get them to like you, better yet love you. Is it possible to make the BIG Roman Empire an ally?

Yes, I believe all it takes is a little magic portion, a little love, and a seo expert in India working alone on his notebook till the wee hours of the night. So let’s give this poor seo guy a BIG break, after all he is the one guiding and welcoming the new guest with gusto to your home. And the search engines are really the doorway through which the new guest will enter your house. So all ends well, and the war between good and evil can finally come to rest. After all, at the end of the day we are all liars?

Visit me at http://www.seo-optimization-experts.com/

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