Archive for the ‘nevil darukhanawala’ Category

  • Compilation of Poems by Seo Expert, Nevil Darukhanawala

    Date: 2011.04.07 | Category: nevil darukhanawala, Poet, seo expert | Response: 0

    Hey who said that SEO’s cannot write Poems !!!


    In your dreams, you must believe
    And in courage to follow your heart
    And in joy to accept your miracle …

    The Greatest Fear

    The greatest fear of the mind is of being alone
    Seeking companions amongst man, then gods
    Seeking happiness amongst golden coffers
    Seeking love amongst strangers
    Seeking paradise amongst illusions
    Seeking life amongst the sleep
    But they fail you
    The hunger still unsatisfied

    Unfulfilled desires cause us grief and unhappiness
    And the mind by its very nature is the root cause of our sufferings
    Desires arise out of the ignorant mind
    And in the very seeking paradise is lost
    Desires are our hope to attain
    Not in the attainment, for if all is attained
    The mind will be empty
    Alone

    The Last Poem

    I often dream of silent whispers
    Of what may be, a glimpse, of the end
    Of my journey
    Would it make me laugh?
    Or weep a little; or
    Would I be scared?
    To leave behind a footprint; or
    What learnt be erased

    What if, this be a journey with no end
    Can I brave a test with time? Or
    Will my heart befriend
    Can I sow my seeds of love?
    And see its flowers bloom
    To reap my harvest in the moon, or
    Wither to be doomed

    And in my dreams I dream
    Of all dream I awake
    To all dreams must come an end
    So must I bid you farewell
    For my heart it sings again
    And petals kiss the dew of morn
    My dreams like mist do fade away
    Welcoming my new dawn

    Oh! Mother Nature

    In your arms, you gave us birth
    Loved us when we were still unknown
    And raised us like your very own

    Yet on your land man puts barricades
    Proclaims parts of the land, as his own
    As if one could own, the earth or skies
    Man continues to deceive his own eyes

    He rapes and plunders his land for more
    And leaves when pastures are green no more
    Till he finds another piece of land to claim
    And rips his mothers clothes to shame

    He cuts the forest, that breathe with us
    For profits of some unknown lust
    He kills the living for game and shoes
    And brings upon himself, woes

    Little does he realize, when trees will be no more
    And living things, they become scarce
    Our mother cries for her children
    Who destroy themselves in haste

    Admiring Eye

    I desireth the admiring eye
    Who bears witness to my success
    And failures, with vigilance
    Yet they no awake than I

    I craved their fire to burn within
    But what give he, who is poor
    With weary heart I smiled their smile
    That forgotten have I, to laugh my laughter
    Yet pleased none

    Many faces have I worn
    Many a part played
    Many have I loved in vain
    Many an innocence was slain
    And nothing have I gained

    I awoke, maskless, naked from the womb of love
    The first ray of sight, blinding – then clear
    I learnt thus to trust my eye, that I may see
    For the first time
    My truth

    Inner Voice

    Innocent mirth and youthful laughter
    A friend that loved, and looked after
    Never to leave your side
    In days of joy, or when you cried

    Games old, tales told
    Of wonder and to behold
    Truth it said and never lied
    In his heart your destiny hides

    But as this youth came of age
    Toiling in this worlds rage
    Forget he did, his friend
    Destiny he tried to bend

    The friend he tried
    Could never leave your side
    He prayed one day you would grace
    Before deaths final embrace

    Stop now! And listen
    Lost voices from deep within
    Lets rekindle this friendship anew
    Of life’s true message for you

    So much to say

    So much to say
    Waiting by the door
    Listening for your footsteps
    Watching the clock slow

    Will she remember
    A lovers wait,
    Or has merciless time
    swept her away

    So much to say
    To whom to say
    Empty spaces
    Listen;
    No one else is here
    To lend me an ear

    Will she forget
    The secret garden
    Poetry spoken,
    Hearts Open
    Only to be broken

    So much to say
    To whom to say
    Empty spaces
    Listen;
    No one else is here
    To lend me an ear

    Will she come
    Impatiently I wait
    Is it fate
    That I be betrayed

    So much to say
    Waiting by the door
    Listening for your footsteps
    Watching the clock slow;
    No one else is here
    To lend me an ear

    True Moments

    A moment of awareness
    Of silence, within and without
    Between each breath
    Of being
    Unadulterated by thought
    Conditioning or the environment

    An unveiling of a mystery
    Each time a deeper joy
    In the understanding
    Written forever

    Each true moment
    A mirror
    We the reflection and the reflected
    Bringing us closer to
    Our true selves

    One day all paths
    The reflection
    The reflected
    Fade away
    Just the mirror remains
    True moments remain

    Velvet Sky

    Velvet sky
    Don’t you cry
    Death’s by my side tonight
    She is close
    I can feel her inside
    Hear her call as winds rustle by

    Stirring memories of loved ones
    And of things done wrong
    Could not change
    And still did long
    To forgive
    And to be forgiven

    Words used harshly
    And insensitive pain
    Knowingly caused
    In such vain
    Velvet sky
    Don’t you cry
    Tonight I must die

    Oh! Hardened heart
    Feel their pain
    Burn you inside
    Now you know!
    Of my misery
    Let go of the anger
    Of blame and reason
    Of treachery and treason
    Velvet sky
    Don’t you cry
    Tonight I must die

    Let this fire burn
    Impurities still alive
    A funeral pyre
    Burning all alone
    On a lonely night
    Under a velvet sky
    Drops of pearls
    Purify!


    Darkest Hour

    Angels of death
    Decend on one silent night
    Winds blew cautiously
    The moon shone bright

    Their shadows will never leave you
    Not even in your sleep
    The blood of a million
    Lying at your feet

    Blood on the streets
    At your door
    In your house
    The road ends here
    …for those who have known fear

    The angels are waiting
    A kiss of death
    A flicker of candle
    One moment of regret

    Once living now dead
    Once people around
    Now just bones remain
    Scattered on scared grounds

    My First Poem

    Let me bathe in thy beauty
    To drink from its cup
    it knows no bounds
    This bottomless cup

    You gave and you gave
    It knows no bounds
    Intoxicated, I lay spellbound

    In the sounds of nature I hear your call
    But I wait and I wait
    And in thy silence I know thy glory

    Thy fragrance so sweet a wine
    A kiss from the divine
    Flowers and petals fall from the skies
    Embrace me now for I have died

    A rose in darkness was I born
    Writer I am unknown
    The world I feel is still not known

    A beauty of sight
    A gift unknown
    I see, I see
    Colorless I am blind
    So deep I lay passions and wine
    I drink to thy beauty oh godess of mine

    Words of wisdom is mine, was known
    They kingdom, my throne
    In peace and in love words known
    I sleep a king no more

    In my heart I have known
    Beneath my feet a kingdom old
    Now my search is not in vein
    A key have I found to your treasures

    My love is not bound
    It flows like blood
    Tears run down my cheek
    I can’t believe, I cant believe
    A drop of gold, I wore in stone

    Oh nightingale I hear thy song
    And in this grace I was reborn
    My destiny still unknown
    This day I died a poet born


    Healing

    Unknown past
    It burns within,
    Of betrayal
    Of pain and of hurt
    Of pleasure and of sin
    Hidden wounds they reappear
    Cause me to tremble
    Cause me to fear

    Memories with no face
    Feelings with no name
    Have taken me over
    And cause me shame

    What had I done?
    What has happened to me?
    Why is a loving heart
    Still burdened, not free

    How to heal a wound
    That trusts not the heart;
    Once betrayed in love
    Scared to hurt again,
    Or did I betray love?
    And give my love but blame

    Hidden! Waiting to be found
    Time it seems
    Is now near,
    To cleanse the burden
    Off the ashes
    Loves angels here
    Give me courage to face
    All that was lost in fear,
    Give me love to forgive
    All that was near and dear

    White Clouds

    Like a white cloud
    Shall I roam
    There be no place I call home

    From where I come
    To where I go
    With the winds shall I blow

    Over lands undiscovered
    And greet faces anew
    On the road to nowhere
    Give shade to a few

    Careless to every desire
    Nor I seek loves fire
    And with time lessons learn
    One day the sky shall I adorn

    Wanderer

    A wanderer ‘wanders’ towards new lands
    Throw open the tower gates
    Morning faces, eye the wanderer
    He seems strange
    He seems alive

    The king’s treasury open
    Woman and wine
    Lies, lies and more lies
    Taxes, taxes and more taxes

    Shriveled faces, mouths and stomachs dry
    Cold or warm, clothes all worn
    Passerby’s stop, look and carry on
    A warm meal awaits them back home

    Stuffed gloated pigs
    Count tinkering coins
    Which weigh them down
    The more you give them, the lesser they have

    Bells ring, pale faces, deprived souls
    Seek absolution from ghosts of the past
    Day in, day out, candles lit they wait
    But no one comes
    To save their souls

    An old man lies in wait for his death
    He has done his work here
    Followed the rules of the land
    His kin well looked after
    And yet, he looks worried
    Packing his shadows and ghosts

    Painted faces, whistles and calls
    Woe passerby’s, promise of sweet delights
    Wives wait patiently at home
    The dogs are on prowl
    Will they score tonight!

    The king’s treasury open
    Woman and wine
    Lies, lies and more lies
    Taxes, taxes and more taxes

    A wanderer ‘wanders’ towards new lands
    Close the tower gates
    Sleepy night, eyes the wanderer
    He seems strange
    Alive amongst the zombies

    Are marriages made in heaven?

    Act I

    I was thrown into this world, and no one asked me if I wanted to be here in the first place. Here I am, alone in this world. I have a feeling of emptiness in my heart, which no one can fill, yet I know that my family and friends love me. What is it I seek? I know not, but crave to fill the void within me. It’s as if on birth a part of me was removed and thrown somewhere else in this world, a part without which, I would always be incomplete. A soul mate – my other half that would complete me in every way.

    I seek this half all my life, but know not where to find her. Perfect in every way…her eyes, her face, the smell of her hair. She frequently visits me in my dreams; she is close I can see her…feel her presence. Then she disappears in the mist, leaving me alone once more.

    Act II

    One day, a miracle happens. A chance meeting, a connection of the eyes, a smile escapes. Have I found her? I long to find out more, to see if she fits my dreams, my fantasies. A close friendship, a feeling of caring and then I know its love. The first touch, kisses so sweet like fine old wine. My heart is pumping, a feeling of intoxication. Its’ her, the one I have been waiting for, I am sure! She is my other half; she would complete me. A more perfect match you will not find, even the parents bless us in the presence of the divine. Together at last, all my dreams have come true. I am satisfied and complete. My life’s mission is accomplished “I love you’ she says.

    Act III

    Time, it passes and things don’t seem so hay. A doubt appears, who is she I say. I try to mold her to fit my dream, change the very things that fascinated me in the first place. After all I do for her, she should do her part, I supposed. Is it my fault, how can it be, for I have been perfect. So it has to be her that is the problem. Maybe I can help her, make her realize her ways, change her. Expectations grew, broken dreams and void in my heart once more. I hate her…her eyes, her face, and even the smell of her hair. In despair, I kill her dreams. The friendships gone, only jealousy reigns and I feel incomplete once more. Why can’t she understand me, I say. It’s hopeless.

    Act IV

    Maybe she was not my soul mate, I know she is out there somewhere and I will find her someday. She will be perfect in every way. Why don’t I have the perfect soul mate? I realize that maybe I had found one, and then changed her. Then she was not so perfect anymore. Why did I do that?
    Love – I say, is not something that you can get from anyone. It can only be given, unconditionally and with no expectations. Only then can it be pure, other wise its just a hollow dream, actually a nightmare we are all living in today.

    Act V

    For all the woman who read this and all the guys who are mad, please note, the story above is actually very sad. It’s not about a woman or a man, or who is good or bad. It’s about the institution of relationships and sometimes what lost: LOVE.

    Hear Ye Angels

    Hear ye angels
    descend this night with care,
    from your starry abode
    clad in heavens cloth
    adorning jeweled crowns;
    for she, who in my arms embrace
    of mortal flesh, blood and bones
    shinest brighter than you

    feathered friends
    fly faster tonight
    carry this message
    that my voice, tremble the skies
    my love, flood their land
    lest it may be cause of shame,
    for beauty that’s mine to hold
    Knows not she’s to blame

    a moment ye may feel is won
    her covered in your veil,
    hidden in your shadows
    that her light with darkness stain;
    but how such beauty be hidden
    that knows not the clock that age,
    innocently did I surrender
    in wonder of her timeless grace

    the unmoving eye of the sky
    bear witness to this song
    lest it be forgotten
    or they say I never spoke,
    of unspoken moments
    of love and of beauty;
    to my angel, I sung this song
    as the night, it turned to dawn

    The Last Poem

    I often dream of silent whispers
    Of what may be, a glimpse, of the end
    Of my journey
    Would it make me laugh?
    Or weep a little; or
    Would I be scared?
    To leave behind a footprint; or
    What learnt be erased

    What if, this be a journey with no end
    Can I brave a test with time? Or
    Will my heart befriend
    Can I sow my seeds of love?
    And see its flowers bloom
    To reap my harvest in the moon, or
    Wither to be doomed

    And in my dreams I dream
    Of all dream I awake
    To all dreams must come an end
    So must I bid you farewell
    For my heart it sings again
    And petals kiss the dew of morn
    My dreams like mist do fade away
    Welcoming my new dawn

    Unworthy son

    With your seed was I born
    Your love was my song
    My first word to you belong
    In the cold you kept me warm

    At night when I cried
    In your arms I cradled all night
    My step you held me tight
    When lost you were the light

    When I was down you gave a heave
    Your heart like a fathomless sea
    My first love you stood by me
    In my dreams you did believe

    When you gave there was no pause
    For return there was no clause
    And even at the end of time
    You loved this unworthy son of yours

    The Seductress

    In more than one way, we have come to
    Realize: life cannot be sought after, like
    A goal to be accomplished; yet again and again
    We fall prey, to the seductress of our senses
    Seeking worldly pleasures and pursuits

    A scorpion unleashing her poison
    It seeks through our veins, and yet
    Our murderer, go untrampled
    Unworthy of pardon, she awaits
    Rearing her poisonous venom

    A thief that stole, while we at guard
    We blame our woes on her, and yet
    It is us the tempted; a robber of our own
    Graves, a prison where we, the caretakers
    Silently we suffer her foolishness, an err
    That ever be forgiven

    Unburden the camel within
    The unforgiving desert, seemeth kind
    Or she wins again; no more we sing her
    Victory song, seductress of soul, medusa
    Of senses, turnst us stone; for he who bathes
    In her spoils, still unclean and unpure

    To long we suffer her agony
    Broken mirrors scattered in time, each holding
    A part of us
    - waiting to be whole again
    Looking within, I find her alluring charms
    Now unfatal, unworthy of battle

    Old trodden paths make way for new!

    Thus Spoke the Sun

    Once I asked of the Sun:

    Why does shine so brightly, casting us
    Your loving bait?
    What summits scaled?
    What depths fathomed? Have we
    That you celebrate!Tiny, our peaks and shallow the seas
    Where seek us, our treasure
    Does not the ultimate lie, in deepest ocean,
    On highest peak?

    Thus spoke the Sun:

    I speak no ill, for yet I am to scale
    My highest peak, to fathom my deepest ocean
    So how, I judge you
    Seeked have I for eons
    My highest, my deepest, to find one
    Still higher, and one…still deeper

    Judge not others, or pride in your tiny hills
    And muddy waters; I cast my love to humble
    And vain, for me to share my warmth and light
    That they may melt their hearts
    See they may, my treasure

    Thank you for reading it till here.

    Nevil Darukhanawala, Poet

    SEO Expert

  • Free SEO Training

    Date: 2011.02.09 | Category: expert seo, free seo training, india, nevil darukhanawala | Response: 0

    Welcome back to the Zen of SEO, a unique meeting place where the Search for who we are, where we are at, and to where we want to go, is an unending passion. It’s the Search of the human spirit that ‘motivates us’, and what relevance the Search has in our lives that ‘drives us’.

    The below posts represents a journey of over 2.5 years. Enjoy!!!

    Chapter 1 – Keywords Basics & Advanced

    Chapter 2 – Content Matters

    Chapter 3 – Link Building

    Chapter 4 – Reputation Management

    Chapter 5 – SEO Path to Success

    Chapter 6 – Blogging for Success

    Chapter 7 – Seo Training Videos

    Hope you enjoyed reading this.

  • Google SEO Expert Training Video Series Content 1.0

    Date: 2010.04.11 | Category: google seo expert, nevil darukhanawala, video seo training | Response: 0

    Welcome to SEO Expert Training Video Series
    By SEO Expert, Nevil Darukhanawala


    In this first video on SEO Training Video content series, I talk on the various types of content that can used for SEO ranking purposes. From articles, how to, case studies, FAQ’s, client testimonials, press releases, powerpoint presentations, photos and videos can all be used effectively for SEO – once the proper syndications channels for each content item are set. What’s important is that the content is original, informative, educational and at times entertaining.

    Google SEO Expert Training Video Series Content 1.0



    The SEO Training Video Series (Every Sunday)

    Over 60 SEO Training Videos – covering various fundamental SEO principles, advanced content and link building strategies and ranking techniques for the best routes for higher rankings for any keyword/ any website.

    The SEO strategies I teach in these videos are what I am currently using to rank for my website, as well as for my clients from around the Globe. I currently rank in Google; No #1 for “seo expert mumbai”, No #5 for keyword “seo expert india” and No # 30 for the global keyword “google seo expert” .

  • Seo Expert Training Video Series | Link Building 3.0

    Date: 2010.02.28 | Category: nevil darukhanawala, seo expert, seo training videos | Response: 0

    Welcome to SEO Expert Training Video Series
    By SEO Expert, Nevil Darukhanawala

    Previously in Seo Expert Training Video Series Link Building 2.0 … The New Link Mantra, and the “New Variables” that add power to your link building campaigns – Relevancy, Consistency, Diversity, Participation and Progression. Do you have a SEO strategy that can synergize with these new variables? If not, let’s start with the first power Variable – Relevancy.

    In this video, I talk about …

    The New Link Mantra – Consistency ensures that we are “consistent” with our content creation, syndicating that content and in making that content visible across various web, user and social communities. Diversity ensures that we build links from the “diverse” communities online like articles, pr, social bookmarking, social media, web directories etc and not just focus on 1 or 2 select communities. Participation ensures we get active and involved in our online efforts and since we cannot “participate” in everything, it’s important to select the right communities we want (and is possible) to participate in. The last link variable, Progression, ensures that we build links back to important pages on our website in a “progressive” manner, meaning steadily increasing link growth and not sporadic efforts to build links every few months.
    In the next video … I will introduce Link Building strategies – The Weekly Syndication & Promotion Strategy. The Campaign Strategy. The Progressive Link Building Strategy.

    Seo Expert Training Video Series Link Building 3.0

    I will be publishing 1 video each Sunday though the videos may not be in any particular order.

    The SEO Training Video Series (Every Sunday)

    Over 60 SEO Training videos – covering various fundamental SEO principles, advanced content and link building strategies and ranking techniques for the best routes for higher rankings for any keyword/ any website.

    The SEO strategies I teach in these videos are what I am currently using to rank for my website, as well as for my clients from around the Globe. I currently rank in Google; No #1 for “seo expert mumbai”, No #5 for keyword “seo expert india” and No #64 for keyword “seo expert” which competes with hundreds of thousands of seo experts from around the Globe.

  • Seo Expert Training Video Series | Link Building 1.0

    Date: 2010.02.14 | Category: nevil darukhanawala, seo expert, seo training videos | Response: 0

    Welcome to SEO Expert Training Video Series
    By SEO Expert, Nevil Darukhanawala


    In this video, I talk about Link Building …

    In the early days link building was about getting maximum number of external websites to link back to your website. Today, the story is very different. In this video I talk about link building basics and introduce the New Link Mantra.

    In the next video …

    I dive deep into the New Link Mantra and talk about the “New Variables” that add power to the links – Relevancy, Consistency, Diversity, Participation and Progression.

    Do you have a SEO strategy that can synergize with these new variables? If not, then watch out for the next video in the Link Building Series.

    Seo Expert Training Video Series Link Building 1.0

    SEO Training Video Series (Every Sunday)

    Over 60 videos – covering various fundamental SEO principles, advanced content and link building strategies and ranking techniques for the best routes for higher rankings for any keyword/ any website.

    The SEO strategies I teach in these videos are what I am currently using to rank for my website, as well as for my clients from around the Globe. I currently rank in Google; No #1 for “seo expert mumbai”, No #5 for keyword “seo expert india” and No #64 for keyword “seo expert” which competes with hundreds of thousands of seo experts from around the globe.

  • Do Page Rank 0 sites have any place in link building today?

    Date: 2010.02.01 | Category: nevil darukhanawala, seo expert | Response: 0

    As we see search engines focusing more of their attention on quality and relevant links, many clients (and SEO experts) have developed cold feet as to the usefulness and ROI from targeting PR 0 sites in the link building campaigns.

    Link building as we know is tedious, and the effort to source links is time consuming, so should one take time going after the PR 0 website’s, which may or may not pass on any link power back to us. So is this time wasted, or well spent?

    A fact – All websites start with PR 0, and eventually some grow to become authoritative sources with PR 6 and above. Is it easier to get a link from a PR 0 site or a PR 8 site? You don’t need a SEO Expert to answer that question.

    Another fact is that 80 percent of the PR 0 sites may close down in near future. But the remaining sites if they can survive would get some Page Rank (PR) over time, whether they do SEO or not.

    So the challenge is in finding PR 0 websites that are relevant to your business/industry and which have the potential to grow into PR 4 above sites in the future.

    It is something like buying shares of a company when it got incubated. Imagine if you had brought some Google stocks when they had just started. What would they be worth right now?
    In the same way some PR 0 links could become invaluable in the future, and these links will be impossible for your competitor to replicate at that time.

    To target such links one needs a long term vision and commitment as the value of this activity appreciates over time and it’s advised that impatient people should avoid this strategy.

    With life or with SEO, a long term vision and a fine balance is what works best for me! It’s up to you to decide what works best for you.

  • SEO Games VS SEO Game Plan

    Date: 2009.07.27 | Category: nevil darukhanawala, right seo strategy, seo expert | Response: 0

    We all like playing games, don’t we? Playing games is great when you are young, but even as adults we continue to play games that adversely affect our lives, work and relationships. Like in life, in the SEO world too, we get many chances to stop playing games, and instead create a game plan for success.

    In SEO mistakes can be costly, and yet I see people everyday taking such foolish chances that could drastically affect the future of their online business.
    In SEO, time is money, and yet I see people everyday wasting time chasing a “high”, a “quick fix” or a “quick payout”, rather than working on developing a long term SEO strategy that creates value, builds a strong link, web and social reputation, creates a buzz, and attracts targeted traffic that can lead to conversions.

    We know this, so why do we still continue playing unnecessary games?

    Ignorance

    The biggest reason we play games is ignorance. Would you hand over your company, product or service in the hands of a computer geek sitting in a far corner of the world? Then why are the same considerations not given to your online business.

    SEO experts need an understanding of branding, marketing, content generation and technology, including understanding of search engines, best SEO practices and analyzing user behavior patterns from the past amongst other skills. Many clients have the wrong ideas and perceptions about SEO, and these wrong ideas eventually end up proving costly and a waste of time.

    Expectations

    We play games because we expect some ‘payout’ from playing the game. After all it’s about winning, isn’t it? Yes when you are in sports arena, winning is the goal, but wrong expectations from your SEO campaign can lead to frustration and eventual failure.

    Impatience

    We play games because we lack the patience to sow and reap at the right time. A farmer knows he has to sow before he can reap. Only with consistent effort can the fruits of labor be enjoyed. If you are looking for short cuts in SEO, then your online business could get cut short.

    No Vision

    We play games because we don’t take the time to understand the bigger picture. We find comfort in the present, by chasing mindless goals of the future. If your online goals focus on “tripling traffic” without creating any value and a strategic roadmap to reaching there, it’s time to talk to a SEO expert who can assist you in creating a realistic road map to online success. A good seo strategy makes common sense, and business sense, otherwise it’s just nonsense.

    The Games People Play

    1. I know better!

    The search engines have given us guidelines to follow. We have heard it straight from the horse’s mouth, and yet everyday we see website owners, webmasters and even SEO professionals flouting the basic foundation principles of search engine optimization.

    Google SEO Guidelines
    Google Webmaster Guidelines

    2. Chasing traffic instead of “creating value”

    This one is a classic. When you focus on chasing traffic instead of creating real value, whatever you create (even if the rankings and traffic show dramatic increase), like a beautiful dream will fade away when the morning comes. When you focus your energies on creating something of value, that value goes on growing with each passing day.

    3. Buy instead of “Earn”

    Easy right! You have a wallet full of greens, and money can buy anything. True in many instances it can, but when you choose to buy rather than “earn” as the focus of your SEO strategy, be prepared to see the results drop when the money stops. That is not to say that all paid links are bad, but rather that the focus of the SEO should always be towards earning links by creating value. Search engines can identify which links are paid and which have been earned. Natural links are “earned”, and the search engines definitely prefer natural links over paid links.

    4. Compete, instead of plan to Succeed

    Competition brings out the best in people, the worst in people. True! I beg to differ. If your SEO strategy is focused on beating the competitors, a lot of time is focused around what your competitors are doing or not-doing. Is not success based on enhancing your brand, products, services and value offering? Don’t get bogged down with search rankings of your competitors, rather focus on what you can do differently, and enhance the value you provide every single day.

    How to stop playing Games?

    You can stop playing games by creating a SEO game plan. A SEO game plan is founded on principles of creating value with intent of making it visible across relevant web, user and social communities for higher search rankings, traffic and conversions on your website.

    The Right SEO Strategy Ahead covers weekly and monthly strategies you need to be implementing for long term success of your online business. So stop wasting time playing games, and start work on your SEO game plan.

  • Seo Expert Guide to Search Engine Optimization

    Date: 2009.03.16 | Category: nevil darukhanawala, Seo Expert Guide to Search Engine Optimization | Response: 1

    Welcome to the Zen of SEO, a unique meeting place where the Search for who we are, where we are at, and to where we want to go, is an unending passion. It’s the Search of the human spirit that ‘motivates us’, and what relevance the Search has in our lives that ‘drives us’.

    The Seo Expert Guide to Search Engine Optimization is a culmination of my personal experiences with Internet Marketing Strategies and SEO techniques to get my website and blog ranked no #1 in Google (No 1 position for the last 3 months) for the keyword ‘seo expert mumbai’.

    These seo strategies helped me create a sucessful SEO consultancy with clients in India, US, Canada and Gulf, and it will assist you in getting higher rankings for your online business.

    Chapter 1 – Keywords Basics & Advanced

    Mumbai SEO Expert Series – Keywords Part 1
    Mumbai SEO Expert Series – Keywords Part 2
    Mumbai SEO Expert Series – Keywords Part 3
    Mumbai SEO Expert Series – Keywords Part 4
    Mumbai SEO Expert Series – Keywords Part 5
    Keyword Placement Strategy
    Are your keywords attracting window shoppers or prospective buyers?
    SEO Expert Secrets: Going Beyond Keywords
    Seo Expert Secret: The Long Tail of Keywords

    Chapter 2 – Content Matters

    Are you leveraging your content?
    Create new Gateways to Targetted Traffic
    Is Content the King?
    SEO Guide to Article Writing
    What’s in a Title?

    Chapter 3 – Link Building

    Link Me Up Scotty!
    The Link Building Matrix (Reloaded)
    SEO bad links, good links and great links
    How to win at SEO amidst strong competition
    Revisit your Content for Link Building

    Chapter 4 – Reputation Management

    Your online brand reputation matter! And how to tackle negative publicity

    Chapter 5 – SEO Path to Success

    SEO Expert – The Success Path (Part 1)
    SEO Expert – The Success Path (Part 2)
    Is your competition beating you with SEO?
    Fine Tuning SEO for Recession
    Obsessive Ranking Disorder (My Wakeup Call)
    Optimizing your Video Content
    Tag Newsworthy Events for Traffic
    The Soul of the SEO Specilaist
    A SEO Expert thats right for you!
    Journey of SEO

    Chapter 6 – Blogging for Success

    Why Search Engines love Blogs? And so should you!
    My Love and Hate relationship with Blogging
    Why Blogging for Business is here to Stay!
    The Bloggers Guide to Survival
    Get your New Blog Noticed (Part 1)
    Get your New Blog Noticed (Part 2)
    Get your website reviewed by prominent Bloggers
    Leverage by Commenting on Relevant Blogs (Part 1)
    Leverage by Commenting on Relevant Blogs (Part 2)
    Last Blogger Standing

    Still have questions:Ask the Seo Expert(Ask me any questions related to seo techniques and Internet marketing strategies)

  • Only Genuine Sites Top Search Ranking by Vijay Dalwani

    Date: 2009.01.29 | Category: nevil darukhanawala, seo expert, seo expert india, seo experts india, vijay dalwani | Response: 3

    Create your website by keeping your user or customer in mind. Do not create a website by keeping the search engine in mind. Search engine says more keywords give better weightage to your page. However, if you put more keywords and your content is not accurate or not readable then the customer will go away unsatisfied. In this case, even a good ranking by the search engine does not help your business.

    Successful companies mostly rely on SEO experts to increase traffic to their sites. The company’s SEO expert first understand the search engines. They study how successful companies manage their listings. They figure out how search algorithms work by studying the sites listed in top 5 thoroughly.

    SEO / SEM has a single objective. Their purpose is to provide more visibility to your website on the net. This can be achieved by getting higher ranking on the search engines by executing smart SEO activities for a long period of time.

    Blogging can be a very useful SEO tool if used effectively. Blogs help business stake holders talk about their area of interest or areas of interest beneficial to the business. Blogs are a subtle attempt to influence the readers by convincing them about your point of view instead of directly telling them to come and buy your product.

    Social networking too is a formidable SEO device. It helps you rally a group of people around a common idea. Now instead of you talking about your product, you have a large group of people talking about your product and expand the visibility of your product and your organization on the net.

    Affiliate marketing is a pure SEM device. It uses a straight approach of telling the customer to come to your site and buy your product. However, in this case, not only you but all your affiliate partners are selling the product for you and sharing the profit. This is an effective way to increase your online sale.

    Using genuine devices like blogging and social networking to increase traffic to your site helps you beat search algorithm changes in the long run since the basic criteria for top ranking remains the same. Algorithms change not to keep out genuine sites from the top but to filter out sites using unethical means to reach the top.

    About the Author:

    Vijay Dalwani is the Director (Operations) of a UK based healthcare and wellness organization.

    In his previous assignments he has been working as:
    - VP Operations with TVC Sky Shop Ltd
    - Head of Operations with Wonderfulbuys.com (US Based Internet company)
    - Director Operations with Cyberdyne Solutions IndiaLimited (A software company with a US tie up).

    Vijay has been working on SEO / SEM for the last 7 years. He is a people’s person who likes to develop people as they are the assets of today and tomorrow. Vijay conducts training programs in SEO / SEM and other topics for budding profesionals. Vijay has a passion for learning new things and can go to any extent to get even 5 minutes of new learning.

  • Experts Speak on SEO/SEM in India

    Date: 2009.01.22 | Category: deepak chauhan cio, free seo training india, nevil darukhanawala, seo expert, seo expert india, shashank sathe, vijay dalwani | Response: 0

    Well I hope you have enjoyed reading what the experts have to say about SEO/ SEM in India.

    For those who have missed the series of expert interviews, here goes…

    1. Deepak Chauhan, CIO

    >> SEO is your best friend in recession by Deepak Chauhan
    >> Paradox of SEO / SEM in India

    2. Shashank Sathe, Visiting Technology Lecturer

    >> How to become a SEO expert
    >> Recession will force innovation in SEO industry

    3. Vijay Dalwani, Director (Operations)

    >> SEO/SEM is more Marketing less Technology
    >> Only Genuine Sites Top Search Ranking

    Did you get a chance to have a look at the free seo training guide? If not, do so, as there is valuable information in there based on my personal experiences working with seo strategies for my websites, my blog, and for other clients, and will help you in understanding what factors influence your online business. Best of all it’s for free!